Every business starts with an idea but the ideas rarely come by circumstance. This step of the guide will help you generate, identify and test online business ideas for your entrepreneurial journey on the web. The online business idea usually focuses on a product, service or information that can solve a problem or satisfy customers’ needs. The business idea in general could be considered as a concept for starting and developing a viable business. The ideas for an online business may have some specifics compared to ideas for a traditional business. The online environment provides specific business models and revenue sources.